TikTok is used by almost everyone these days. It’s now the most popular social media site for many of us, from teens and young adults to brands, celebrities, and up-and-coming influencers.
That’s not a surprise, since TikTok makes it easy to watch videos without having to spend a lot of time or mental energy trying to understand them. We don’t have to work as hard to get the information or entertainment we want on TikTok than on blogs, Instagram, Facebook posts, or YouTube videos to get TikTok Likes.
There are 80 million active TikTok users between the ages of 18 and 24, and 60% of them are women. This makes it a great place to promote new goods and services.
So, your business needs to have a TikTok account. It’s a great way to connect with your ideal customers, promote your goods, and raise awareness of your brand. But I think you already know that. Now you need to learn how to get more likes and followers on your account to make it bigger. To help you become more popular on one of the world’s most popular social networks, we’re going to give you some simple steps you can take right now.
Tips for Getting More TikTok Likes
Make your TikTok account better.
Before making your TikTok account, you need to come up with a fun, memorable username that you can easily recall. We recommend using the company name or a funnier version of it if you’re a brand. You should have a good username, but that’s not the only thing you need to do to make your profile better. Additionally, you need to carry out the following:
- Pick a profile picture that looks good and will help people find you.
- Connect all of your social media accounts to your TikTok account.
- Let other people see your videos by making your profile public.
Use good content to carve out a niche.
You already have people who are interested in your products and services when you’re a brand. Because of this, it’s easier to make niche content for your videos that will help you in getting more TikTok Likes. Unfortunately, that probably won’t be enough to make your account popular on the platform.
Additionally, to get people to like your TikTok videos, make content that follows current trends but uses your products in a new way that is specific to your brand. It’s important to remember to make videos that are interesting, funny, informative, or refreshing.
Follow the latest TikTok trends.
Weekly or even monthly, TikTok trends change. People start using new sounds or dances that quickly become popular and take over the whole app. Using the different hashtags and taking part in the weekly challenges are great ways to join in the fun.
Within TikTok’s “Discover” tab, users can find fresh videos using hashtags that are popular right now or that are being paid for by brands. You should make it your goal to get to this tab because it will put your business in front of a lot of people who might buy from you.
Create shorter videos.
It’s common for young people to lose interest quickly and not enjoy watching long-form content. TikTok is the perfect social media site for them because most people use it to waste time by scrolling through their “For You” page. For example, TikTok’s algorithm looks at how long people watch videos, so shorter videos are shown more often because most people watch them all the way through.
You don’t have to make content that is useless or too entertaining, though. Simply make videos that get your point across instead, which helps to grab the attention of the people as well as TikTok likes.
Stick with one video format.
Intriguing TikTok videos usually follow a pattern: they either follow a popular trend or have a beginning, middle, and end and are more educational.
Switching between formats is a good idea at first until you find the one that works best for your audience. Keep using the same format for all of your videos once that happens, and you know which ones your followers like.
TikTok: Post often to get likes
You need to post content often if you want to get more people to see it. That will be easiest to do if you make a schedule for posting videos. That way, you’ll know exactly what content you need to create and post each week.
One day for making videos and another for editing them is a great way to do this. Once you’ve done that, you can choose which days and how often to post the content. With this structure, it will be easier to get people to watch your videos regularly and know when to look for new ones.
Remember that you should think of your TikTok account as an investment. In the beginning, you probably won’t be able to get many responses. But that shouldn’t stop you from posting. To get more people to interact with your account, you should keep posting content.
Study your competitors and keep an eye on your analytics.
Marketing is a game of trying to get people to pay attention, no matter what platform you use. Learn about your competitors’ brands and what they’re trying to say with their messages to find your unique selling point and ways to set your brand apart from theirs. Also, if you sign up for TikTok Pro, you can keep an eye on your analytics. This will help you figure out what kind of content your audience likes best and take the guesswork out of your content strategy.
In conclusion
No matter what kind of business you run or how big it is, TikTok can help you reach more people and raise awareness of your brand. But first, you need views. Use these tips to make a video that is real, funny, and interesting to get more people to follow you.
