Airbnb is one of the world’s most popular travel companies. Since its inception in 2008, the listing website’s selection of one-of-a-kind vacation rental residences and experiences has exploded. With more than 150 million users, Airbnb has a worldwide reach that all property managers can use when attempting to get reservations from foreign tourists.
Vrbo, Booking.com, Tripadvisor, Agoda, Expedia, TUI Villas, TravelStaytion, HomeToGo, Plum Guide, and Google are among Airbnb’s competitors. However, not all of them are markets for holiday rentals. In addition, Airbnb competes with many websites, such as online travel agents (OTAs) and travel metasearch engines.
1. Vrbo
Vrbo, initially Vacation Rentals By Owners or VRBO, was founded in 1995 and is a veteran of the vacation rental market. The Airbnb rival specializes in unusual lodgings, such as beach homes, condominiums, cabins, villas, boats, and castles.
As the vacation rental brand for Expedia Group and a member of the HomeAway family, Vrbo has an extensive reach with over 15.9 million unique visitors every month. In addition, property managers that advertise on Vrbo may also access the 730 million unique monthly visitors to the worldwide family of Expedia Group sites. As a result, it is one of the strongest competitors among Airbnb Competitors.
2. Home-to-Go
HomeToGo is the world’s most significant vacation rental metasearch engine, with over 18 million listings in over 200 countries. It compiles listings from more than 600 different websites.
In 2014, the Berlin-based company was established. It bought Tripping.com, a California-based vacation rental aggregator, and has established a substantial foothold in the United States.
HomeToGo provides travellers with a broad selection of homes and the option to compare listings from hundreds of websites. This makes HomeToGo, and vacation rental metasearch engines in general, the go-to option for budget-conscious vacationers.
3. Google
You may be startled to see Google on a list of Airbnb competitors, but bear with us. In the last couple of years, Google has aggressively expanded its presence in the lodging industry. For example, Google has begun to feature vacation rentals in Google Maps and Travel Search results in partnership with major OTAs and select channel managers such as Rentals United.
If you advertise your home on Google via one of its reliable technology partners, your vacation rental may directly compete with hotels on search engine results pages. This offers you the opportunity to reach Google’s millions of consumers, extending your reach and substantially enhancing your brand’s awareness. Best of all, Google advertising is presently free!
4. Tripadvisor
Tripadvisor is the most critical review site and OTA worldwide, utilized by 490 million travellers every month. It provides listings for short-term rentals, various accommodations, and several other services.
Tripadvisor, founded in 2000, is a reputable resource for travellers planning, booking, and reviewing trips. The website has accumulated over 800 million reviews for hotels, restaurants, attractions, and other activities.
5. Agoda
Agoda, a Singaporean travel agency and metasearch engine, was established in 2005 and is now a part of Booking Holdings, the business that controls Booking.com. Agoda advertises over 2 million homes in over 200 countries and regions worldwide and is particularly popular in Asia.
Conclusion
It isn’t easy to choose the best Airbnb alternative. Airbnb is the world’s biggest and most well-known short-term rental listing site. Thus the majority of property managers will want to list their homes there. The most effective technique to maximize occupancy rates and earnings is to advertise your properties on as many relevant websites as possible.
