The Indian equity market is witnessing a steady flow of new investors every month. According to NSDL, over 5.34 lakh new Demat accounts were opened in September 2025 alone. This resulted in the total number of beneficial owner (BO) accounts increasing to over 4.18 crore by the end of the month. This increase may indicate growing confidence among first-time investors. But why are so many new investors opting to open accounts with established and trusted brokers? Let us look at some of the reasons in this article.

Why First-Time Investors Prefer Trusted Brokers

Even though affordable and new-age platforms have emerged, the majority of first-time investors may continue to choose trusted brokers while opening an online Demat account. Several key reasons can be as follows.

  • Regulatory Safety: Trusted brokers operate under strict guidelines of the Securities and Exchange Board of Indian. This may minimise procedural risks and ensure that investors’ interests are protected.
  • Transparent Charges: All fees and charges may be clearly mentioned by the brokers. This helps first-time investors plan their trades and investments efficiently.
  • Integrated Services: From equities and mutual funds to bonds and insurance, many traditional brokers may offer multiple financial services under one roof to provide a complete financial ecosystem.
  • Consistent Support: Advisory desks, customer assistance, and 24/7 help customer support channels make it easier for beginners to resolve issues or understand market mechanisms.
  • Market Education: Webinars, newsletters, and interactive tools help brokers become learning partners for first-time investors. This also allows investors to build knowledge over time.

Let us understand some of the other reasons in detail.

Trust in Established Brokers

For a first-time investor, entering the stock market may be overwhelming. Reputed brokers may simplify this journey by offering clarity, guidance, from the outset. Brokerage firms with years of market presence and strong regulatory compliance may provide a sense of safety that new investors need. They ensure that account opening, transactions, and holdings are protected

through secure verification, encryption systems, and strict compliance checks. For beginners, this security is necessary for building confidence to invest in the market.

Digital Convenience

Technology has made investing accessible like never before. With a few clicks, individuals can open an online Demat account and begin building a diversified portfolio. Convenience, however, is only one part of the advantage. Established brokers have simplified digital investing while ensuring regulatory compliance. This allows investors to complete their KYC, upload documents, and e-sign applications without visiting a branch. Many platforms may also use video verification to make sure that the onboarding process is secure.

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