Headphones are big business nowadays. The battle is in the young and hip Gen Y segment where style, design, and pretty colors make a fashion statement. So big names have their marketing and design divisions cracking their heads on how to penetrate this segment and grab their attention. Speed and timing is key as it is highly competitive and highly contested.

It is no surprise that Sennheiser updated their Momentum line of on-ear headphones with their first ever color range upping the headphone specialists’ style credentials. A lot of thought and research have been done to create these new Momentum headphones and their choice of colors in pastel shades of pink, blue, green and cream to complement the latest fashions. According to Sennheiser’s press release, the materials are chosen to provide maximum comfort for extended listening on the move. The headband and earpads are finished in Alcantara, a specialized material loved by yacht and automotive upholsterers for its unique combination of softness, durability, and breathable comfort. The earpads are designed to isolate ambient noise. We do hope that audio quality has not taken a back seat with the strong emphasis on design. High tech brushed stainless steel sliders complete the luxurious and stylish look. The detachable cable with in-line remote and mic for Apple iDevices is a nice touch.

Sennheiser Momentum Headphones
Sennheiser Momentum Headphones

See how renowned photographer Alexander Gnädinger worked with three established fashion bloggers from different countries to create personal portraits reflecting the colors and the style of the new MOMENTUM Headphones:

YouTube video

We hope to get a review done when it is released in a few weeks. Official pricing is £169.99. The US price has not been confirmed.

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