If you own a business in Singapore and you’re not doing SEO yet, then you’re missing out big time. If you’re not familiar with the term, SEO means search engine optimization. It simply means tweaking your website in such a way that it’s highly searchable in search engines such as Google. If your website appears on the first page of Google based on your target keywords, then traffic to your website will surely increase. For a business, increased traffic translates to more sales and higher profit. Now you probably want to know more about SEO Singapore cost. Read on to know how much you need to spend on SEO.

Monthly fee

Many SEO companies in Singapore charge per month. The prices of SEO packages vary but they range from $500 to $1,500 per month for lower-end services. If you’re looking for a more premium service, you can expect to be charged up to $5,000 per month. The more competitive your niche is, the more expensive the SEO fee will be. For more premium services, however, you can expect to see faster results. Some companies also charge a one-time fee for onsite optimization. The usual fee for this can range from $500 to $1,500. The fee will depend on how complex your site is.

Onsite optimization

SEO services are divided into two categories, onsite and offsite optimization. With onsite optimization, the agency will need to do research on how your website can rank in Google to increase traffic. The agency will then create optimized content using targeted keywords. Included in onsite optimization is structuring your website so it will load faster and will perform well for computers and mobile devices. The reason why onsite optimization costs as much as it does is because with it you’re basically paying for copywriting, market research, and website development. If you will hire for these services individually, you’ll definitely have to pay more.

Offsite optimization

With SEO optimization, the agency will try to find out ways to tell search engines such as Google that your site is an authority site and is therefore trustworthy. The agency will also think of a way to compete with the other sites on your niche market. The ultimate goal, of course, is to rank your website as the first on Google. Google relies on many factors to determine that a site is an authority site. This is something that an SEO agency studies. Again, if you think of the work involved in offsite optimization, you’ll realize that the fee being asked by most SEO agencies in Singapore is actually reasonable.

Choosing an SEO agency

Not all SEO agencies in Singapore are created equal. This is why you need to do some research if you want to hire the right SEO company for your business. You need to choose an agency that has experience in working with the niche you’re in. It is tempting to choose the cheapest agency but as with anything, you need to keep in mind that you get what you pay for.