Social media marketing has a million applications. What started out as a way to post memes has evolved into a B2B paradise. Marketing, selling, and networking are concepts that are all better achieved on social media. It has been instrumental since its inception in making a lot of small...
Whether you want to keep track of your competitors' business or check what a friend is up to these days, Instagram stories can give that information to you. The only problem is that Instagram shows a list of story viewers to the post's creator. So, if you want to...
Instagram is, without a doubt, a giant in the world of social media. In fact, there are around a billion monthly active users on Instagram, according to online statistics. This is also among the reasons why many businesses are clamoring to learn more about how they can market on...
There’s no running away from the fact the business world is highly competitive. Especially when promoting it on digital platforms, many business owners feel challenged. After all, the market faces perfect competition, and customers are exposed to a plethora of products/services brought by millions of vendors. So if you...
Using social media for your business comes with a lot of benefits, and one of them is that it allows you to reach new potential customers, discover new ways to approach them, promote your brand, and grow your business. Right now, Instagram is one of the major platforms, successfully...
It’s no secret that content and SEO go hand-in-hand. If you want to attract the attention of the search engines and your target audience, you need to be willing to invest at least some time in the creation of high-quality content.
Unfortunately, most business owners have no clue where to...
If you want to make people aware of what you have to offer, use Facebook Ads. You can target based on interest, behaviors, demographics, age ranges, connections, locations, psychographic targeting, and, last but not least, languages. In case you didn’t know, Facebook Ads are affordable. They cost a fraction...
Sometimes, your typical workday may have a full schedule so much that you can only manage a few minutes between them. For some of these appointments, you may require to hold video chats while interacting with your business partners or do online demonstrations for your clients. This means that...
Since its launch in 2016, TikTok has gone on to become one of the most popular platforms in the world. However, it wasn’t until the tail end of 2017, one year after its inception, that the Chinese social media phenomenon truly started to gain traction after acquiring one of...
Instagram likes are an essential determinant for your visibility and reach on the platform. But can they do more? Can the likes you accumulate on Instagram become a source of revenue for your business? Can likes lead to sales conversions? It may have seemed like a far-fetched idea in...
