All the email marketing software offer almost the same thing, at similar prices. If you are a marketer then you would know the need of every marketer is the same- an easy to use, and affordable email marketing software that offers additional features like free trials and social media integrations to keep their prospects engaged and increase their sales. And for this you need to have one of the best email marketing services for your business.

Email marketing is one of the best ways to connect to the visitors of your website, build an engaging relationship with them, convert them into customers and then enjoy this strong and long-lasting relationship. And so we have tried to help you out with this list of 10 best services for email marketing for your business at an affordable price.

What is Email Marketing?

Email marketing is a great way to contact the visitors of your site even after they leave. In a way, you can get your message across, like straight into the inbox of your potential customers or readers. For instance, you are a blogger and want to keep your readers regularly updated about the new post, or are trying to generate more leads in your business, then what you need to do is email marketing. There are a few benefits like-  

  • Build a loyal following
  • Increase repeat visits
  • Increase sales

How to Choose Best Email Marketing Service?

The service or platform that suits the needs of your business is right for you. As there are dozens of choices available it’s possible of you to get overwhelmed and go with something that is popular but not right for you. So here are some of the features that you must focus on-

  • Ease of use: An easy to use email marketing service that works with your business.
  • Automation: Know how the service automates your campaign, which tools it uses and does it help solve your needs.
  • Industry: Some services aim to serve certain industries only. So sign up for a service that addresses your industry requirements better.
  • Pricing: Lastly, the tool must fit your budget.

10 Best Email Marketing Services

You can now make your business decisions more easily and faster with these amazing 24×7 online marketing services. They are the top picks of the year, and so you need not look for any services and can definitely consider one of them for your business.

Constant Contact

One of the most popular email marketing software is Constant Contact. If you are running a small business then this tool will help you head start with its tons of customizable templates. At constant Contact, you will be prompted to share some details while getting started, like your Industry and your previous email marketing experience.

Based on the selections that you make the content will be customized and promotion ideas will be generated to level up your email marketing. They also have a huge library of resources. Constant Contact offers supreme support in the form of live chat, emails, and discussion forums.

You can enjoy the full access of the Constant Contact tool for 6 days when all other services offer just 14 to 30 days of free trial.

Constant Contact Email Plan-

The pricing of the mail plan is based on the number of subscribers.

  • $20/month – For 0 to 500 subscribers.
  • $45/month – For 501 to 2500 subscribers.
  • $65/month – For 2501 to 5000 subscribers.
  • $95/month – For 5001 to 10,000 subscribers.

GetResponse

The next strong contender in our list of 10 best email marketing software is GetResponse which is more than just an online marketing platform. With a user base of more than 350,000, you can enjoy additions like webinar solution and landing page creator at GetResponse. It thus acts as an all-in-one marketing platform.

You can use its in-built drag and drop builder to create emails. It also hosts some advanced features like list segmentation, autoresponders, A/B testing, and software integrations. Its Perfect Timing feature is pretty cool as it helps to increase open rates by predicting the perfect time of the day to send out emails. There is also a library of in-depth guides that you can use if you face any kind of trouble. Or contact the customer support via phone, email or live chat.

GetResponse Email plan:

  • Up to 1,000 subscribers: $15 per month
  • Up to 2,500 subscribers: $25 per month
  • Up to 5,000 subscribers: $45 per month
  • And up to 10,000 subscribers: $65 per month

Apart from this, there are also Pro, Max and Enterprise plan that includes more subscribers.

ConvertKit

If you are a blogger or a publisher then the best email marketing tool for you is ConvertKit. It is an online email marketing software that is specifically built for the podcasters, YouTubers, and bloggers. With ConvertKit, online creators can design attractive forms and send these custom-tailored emails to different subscribers.

With an easy to understand email automation feature, ConvertKit also boasts about its tagging, -depth subscriber management, and advanced email segmentation features. If you are not sure about the services offered by ConverKit then you can sign-up for the 14-day free trial, without any commitments.  

ConvertKit Email Plans:

  • $29/month – till 1000 subscribers.
  • $49/month – For 1000 to 3000 subscribers.
  • $79/month – For 3000 to 5000 subscribers.

SendInBlue

One of the leading transactional services for email marketing is SendInBlue. It is best known for its simplicity and amazing transactional email services. And on this known reputation, it has now spread to develop an automation product for email marketing. You can use SendInBlue for triggering transactional emails.

Also, their exceptional developer API makes the integration of email sending functionality with any application easy. Apart from emails, it is also known for its SMS marketing software. Keeping the simplicity of functionality, one who is a beginner can start with their campaign even without any detailed knowledge.

SendInBlue Email Plans-

  • Free– 300 emails per day for $0, unlimited contacts.
  • Lite– 40,000 emails per month for $25/month and no daily sending limit.
  • Essential– 60,000 emails per month for $39/month and you can remove the SendInBlue logo from the mails.
  • Premium- 120,000 emails per month for $66/month and marketing automation features.
  • Enterprise– It includes all premium features and the price varies accordingly.

Drip

The next email marketing service is for the e-commerce merchants who aim to convert the visitors into customers and subscribers. Drip and its intelligent marketing automation is the perfect solution that a merchant looks for. It is not just like any other typical email marketing service, it allows you to have a deeper connection with your customers. So you can send right emails at the right time by knowing everything about their behavior and purchase intent.

Depending on various behavior of the visitors like cart abandonment, returning website visitors, first-time users, and people who have clicked on the link on your site you can customize your messages. And with their wide array of integrations, you can even send text messages, publish Facebook Ads and much more features depending on the workflow of the customer.

You can avail the free trial offered by Drip of 14 days to test its varied features.

Drip Email Plans-

  • Basic- $49/month until 2500 active subscribers.
  • Pro- It costs $122/month till 5000 active subscribers.
  • Enterprise – The cost for this plan varies and applicable for people with more than 5000 active subscribers.

Mailchimp

Another excellent email marketing service provider is Mailchimp. It not only concentrates on sending emails but also hosts important features like converting the visitors into their customers and subscribers. The powerful features of Mailchimp are affordable for all size marketers.

From bloggers to companies and even small and local business with off-the-chart growths. And for this, you can create beautiful and appealing landing pages. Also, the connection of your e-commerce store or WordPress blog with the Mailchimp service is easy. Not only this, but the platform also has a successful integration with hundreds of apps. In addition, its ready-made segments and pre-built templates by Mailchimp allows you to instantly create professional emails.

Mailchimp Email Plan-

Just like other email service provider, it also depends upon the number of subscribers.

Free plan: It’s free forever

  • 12,000 emails per month
  • Up to 2,000 subscribers
  • 30 days of email support

Grow plan: Start at $10 per month

  • $50 per month: Up to 5,000 subscribers
  • $75 per month: Up to 10,000 subscribers
  • $150 per month: Up to 25,000 subscribers
  • $250 per month: Up to 52,000 subscribers

Pro plan: Start at $199 per month

  • $50 per month: Up to 5,000 subscribers
  • $75 per month: Up to 10,000 subscribers

AWeber

AWeber is a popular lead generation services available for small businesses. Here you will get all the essential tools that are required for the growth of your email list. You can even use its drag and drop builder to design email newsletters, create mobile responsive signup forms and automate email sequences that will look great on all device. And the best part of AWeber is that it allows integration with the WordPress website and easy creation with the landing page builder.  

And if you are not a pro at this, then don’t worry. Getting started is easy with AWeber. To try out the various features of Aweber, sign up for a free trial of 3-day from its website. Even at its free trial, you can access all the premium tools of the provider that will be helpful in growing your email list. And if you face any problem then head to its customer support through live chat, phone, or ticket-based emails.

AWeber Email Plan-

  • $19/month – 0 to 500 subscribers.
  • $29/month – 501 to 2500 subscribers
  • $49/month – 2501 to 5000 subscribers.
  • $69/month – 5001 to 10,000 subscribers.
  • $149/month – 10,001 to 25,000 subscribers.

Keap

Keap comes with a powerful campaign builder that you can configure according to your needs. It automatically captures and tags new leads, sends emails, and assign tasks in order to nurture new leads to clients. Keap is a highly recommended service for the new startups as the coaches recommend and help to implement effective strategies for one’s business.

It is one of the first and the email marketing providers that created the drag-and-drop automation builder. Plus, you can also work on the subscriber tagging and advanced segmentation tools too. This tool brings email marketing and CRM together, but still, the Split testing feature is missing. As a result, testing of different campaigns to improve the overall sales and open rates become difficult.  

Keap Email Plan-

  • For 500 contacts: $99 per month
  • For 1,500 contacts: $129 per month
  • For 2,500 contacts: $179 per month
  • For 5,000 contacts: $229 per month
  • For 10,000 contacts: $299 per month

MailerLite

If you’re tight on a budget then you can consider MailerLite as your email marketing software. Until you reach to 1000 subscribers you can use the service of MailerLite to grow your email list for free. Using its advanced technologies to attract visitors and then convert them to customers or subscribers.

The features include easy to use landing pages, form builder and pop-ups. And to create a professional email, check out their drag-and-drop editors.

MailerList Email Plans-

  • For 1 to 1000 subscribers; 12,000 emails per month- Free with limited features.
  • For 1 to 1000 subscribers; unlimited emails per month- $10/month with all features.
  • For 1001 to 2500 subscribers; unlimited emails- $15/month with all features.
  • For 2501 to 5000 subscribers; unlimited emails- $30/month with all features.
  • For 5001 – 10,000 subscribers; unlimited emails per month for $50/month with all features.

Campaign Monitor

The last email marketing service on our list is Campaign Monitor. It is a powerful email marketing service that makes marketing easy with its drag and drop builder. You can pick up templates from hundreds of pre-built ones so that you can create customizable campaigns. So you can design templates to match the brand of your business, engage visitors, and convert them to customers of your site.

Some advanced features include segmentation, automated email campaigns tracking subscriber activity, and checking the opens shares, clicks and bounces as to make further improvements. Just like the other online platforms, Campaign Monitor also brings together CRM with email marketing service.

Campaign Monitor Email Plans-

  • For up to 2500 subscribers- $9/month

Wrapping Up

Whether you are a blogger or are a merchant of a small or large business, you need email marketing software to help your business grow. These were the 10 best services that you can try for email marketing of your business. We hope that this article was helpful to you and in case we missed out on your favorite marketing service then share it with us here.

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